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Unlock your business potential with free Mindset and Messaging Masterclass

Posted on: Wednesday, June 4, 2025

Local businesses are invited to take part in a transformative morning workshop designed to elevate their brand, boost confidence, and refine their marketing approach. Organised by Newark and Sherwood District Council, the Mindset and Messaging Masterclass will be held on Wednesday 9th July, from 9am to 12pm at the Aura Business Centre in Newark.

Led by Laurey Buckland, founder of Mindset and Messaging, this free interactive session will empower business owners and entrepreneurs to clarify their messaging, create consistent content, and speak with a unique and authentic voice. With years of experience helping businesses grow through strategic communication, Laurey brings a wealth of insight and practical tools to the table.

Participants will explore key topics including:

  • Identifying and attracting ideal clients
  • Establishing a distinctive voice for their business
  • Overcoming barriers to creating valuable content
  • Developing a strategy to transform their marketing approach

The workshop will blend expert guidance with hands-on activities, ensuring attendees leave with actionable steps to immediately enhance how they market and communicate their brand.

Councillor Claire Penny, Portfolio Holder for Sustainable Economic Development at Newark and Sherwood District Council, said: “We’re thrilled to be offering this free opportunity to our local business community. In today’s competitive landscape, having a clear and confident message is essential. This masterclass will give businesses the tools they need to stand out and connect more meaningfully with their audiences. It’s part of our ongoing commitment to support sustainable economic growth across Newark and Sherwood.

“Supporting local businesses in a key priority for Newark and Sherwood District Council. As part of our work to boost the local economy we work closely with partners to deliver events, training and tailored support to help our business community thrive. We recognise how important our businesses are — not just to the economy, but to the fabric of our local communities. In our continued support, we’re proud to offer opportunities like this masterclass. We are absolutely committed to helping our local businesses grow, succeed, and flourish.”

Whether you're a start-up looking to make your mark or an established business ready to refresh your brand, this session is designed to inspire and equip you with the mindset and messaging strategies that drive results.

The Masterclass will take place on Wednesday 9 July from 9am to 12pm at the Aura Business Centre, Manners Road, Newark, NG24 1BS. Spaces are limited. To reserve your place, please contact economic.growth@newark-sherwooddc.gov.uk